Getting started
Welcome to SHOT Clubhouse
This guide walks you through setting up your club, building your team, and running your first evaluation — from download to your first session. Follow the steps in order, or jump straight to your role below.
1. Download the app
SHOT Clubhouse runs as a mobile app. Download it from your device's app store before you do anything else.
1
iPhone — App Store
Search "SHOT Clubhouse" in the App Store, or visit shotclubhouse.com/download and tap the Apple button.
2
Android — Google Play
Search "SHOT Clubhouse" in Google Play, or visit shotclubhouse.com/download and tap the Android button.
3
Open the app and sign up
Tap Create account. You'll enter your name, email address, and a password. Your account is confirmed by email.
Already have an account? Tap Sign in on the first screen. If you were invited by a coach, check your email for a personalised magic link — this logs you straight in without needing your password.
2. Your Sport Head
Your Sport Head is your identity within SHOT Clubhouse. It is the profile that clubs, coaches, and teams see when you join — and the record that tracks your history across everything you do on the platform.
Sport Head is for everyone. Whether you are a coach or manager, an athlete competing and being developed, or a fan or supporter following the clubs and sports you love — everyone on SHOT Clubhouse has a Sport Head. It is your single identity, wherever sport takes you.
Setting up your Sport Head
A
Choose your unique handle
Your handle is a short, unique username that identifies you across the platform. It protects your privacy — other users see your handle, not your full account details.
B
Choose your unique avatar
Pick an avatar that represents you. Your avatar appears alongside your handle wherever your Sport Head is visible to others.
C
Your sport and role
Select the sport you are primarily involved in and whether you are an athlete, coach, parent, or club admin.
D
Your teams and history
Every team you join or manage is attached to your Sport Head. Your evaluation history and performance data build up over time.
Where to find it: Tap the globe icon in the top-right corner of the app at any time to view and edit your Sport Head profile.
What it unlocks — now and in the future
Right now, your Sport Head lets you join clubs, be evaluated by your coach, and view your development across a season. As the platform grows, your Sport Head will become a portable record — one that travels with you if you move clubs, switch age groups, or join a new team.
3. Create a club
Club admin
Coach
A club is the top-level organisation on SHOT Clubhouse. It holds one or more teams. If you run a football club with a U9s, U11s, and a Women's First team, each of those is a team within your single club.
One app, your entire sporting life. A single Sport Head can manage multiple clubs across multiple sports. A club admin could run clubs in football, netball, and athletics — all from one account. A coach can be active across multiple clubs and sports simultaneously. An athlete can be a member of multiple teams in multiple sports. If you get your clubs and coaches onto SHOT, you only need one app for everything.
1
Tap the CLUBHOUSE tab
This is the first icon at the bottom of the screen. It is your home base.
2
Select "Create a club"
Enter your club name, select your sport, and confirm. Your club is created immediately.
3
You are now the club admin
As the creator, you have full admin access. You can add more admins later from the club settings.
4. Create a team
Coach
Teams sit inside your club. Each team has its own squad, its own events, and its own evaluation framework. You can have multiple teams in one club.
1
From your club page, tap "Add team"
Give the team a name (e.g. "Skylarks U9s") and select the sport and age group.
2
Assign your evaluation framework
This is covered in the next step. You can always update the framework later.
Example: The team admin screen shows your team name and sport at the top (e.g. "Mens Ballon D'or Squad — Football"), then quick-action buttons for Invite Players and Add Coach, followed by your chosen framework and the list of active athletes.
5. Choose an evaluation framework
Coach
The framework is the structured development programme your team follows across the season. It determines what questions athletes answer in evaluations each week, and how their progress is tracked across the five categories: Technical, Physical, Psychological, Social, and Personal.
When you tap Explore Framework on the team admin screen, or create a new team, you will be prompted to choose from the available frameworks for your sport.
Football frameworks (example)
SHOT Clubhouse supports multiple sports. When you create your club and choose your sport, you will see the frameworks available for that sport. Football is shown here as an example of how frameworks work.
Football — Play 2025
Entry-level framework for young athletes. Focuses on fundamental skills and enjoyment. Ideal for under-9s, under-11s, and beginners of any age.
48 weeks · 5 categories · Auto-calculated weekly blocks
Football — Foundation 2025
Intermediate framework for developing athletes building core competencies. Introduces more specific positional awareness and team-based thinking.
48 weeks · 5 categories
Football — Development 2025
Advanced framework for competitive athletes working on tactical mastery and performance. Includes position-specific questions each week.
48 weeks · 5 categories · Position-specific questions
How the weekly blocks work
Each framework is divided into phases of four weeks. Within each phase, the focus areas shift across the five categories. For example, Phase 7 (Weeks 25–28) might focus on Forcing play in one direction (Personal), Explosive movements to create separation (Physical), and Performing effectively when fatigued (Psychological).
The app shows you the current week's focus automatically. You do not need to set this manually — it advances week by week throughout the season.
Prep, Reflect, and Coach evaluations
When you set up a team, you can choose which evaluation types to enable:
Pre-Eval (Prep)
The athlete rates themselves before a session or match. Sets their mindset and intentions.
Completed by: Athletes
Post-Eval (Reflect)
The athlete reflects on their performance after the event. Builds self-awareness over time.
Completed by: Athletes
Coach Feedback
The coach evaluates each athlete individually. Athletes and (for under-18s) parents can view the result.
Completed by: Coaches
You choose what to switch on. You can enable all three, or just Coach Feedback if self-evaluation is not right for your group yet. These settings can be changed at any time from the team settings.
6. Invite athletes
Coach
From your team admin screen, tap Invite Players. This generates an invite link and a join code that you can share with athletes and their parents.
1
Tap "Invite Players" on your team screen
A shareable link is generated for your team.
2
Share the link
Send it via WhatsApp, email, or any group messaging platform you already use with your team.
3
Athletes enter the code and join
Athletes tap the invite link, create their Sport Head (or log in), then enter the join code when prompted. They appear in your Active Athletes list once joined.
4
Confirm athletes are showing as Active
Your team admin screen shows the full list of Active Athletes. Check here after sending invites to confirm everyone has joined.
For athletes under 13: Parents must create and manage the account on the child's behalf. Share the invite link with the parent, not the child. See the
Parent guide below.
7. Add coaches
Club admin
Coach
From your team admin screen, tap Add Coach. This works the same way as inviting athletes — a join code is generated that you send to the coach you want to add. Coaches must have a Sport Head account before they can join a team.
Once a coach joins your team, they can:
✓
View the full squad
See all active athletes and their profiles.
✓
Create and publish events
Set up training sessions and match events for the team.
✓
Complete Coach Feedback evaluations
Rate each athlete after events across the five development categories.
8. Running events
Coach
Events are the core unit of activity in SHOT Clubhouse. Every training session and match is an event. Events trigger evaluations for athletes and create the records that build their development history.
Creating an event
1
Go to the PERFORM tab
PERFORM is the third icon at the bottom of the screen. It shows your Next Up events and recent history.
2
Create a new event
Choose the event type — Training or Match. Set the date, time, and location. The framework week is auto-calculated.
3
Publish the event
Once published, the event appears in the Next Up section for all athletes and coaches on the team. Athletes can confirm attendance.
Important: Event dates can only be changed within the same week once the event is published. The framework questions for a given week are auto-generated and locked in when the event is published.
Event dashboard
Once an event is published, the coach sees a dashboard with four tabs:
Dashboard
Overview of attendance, evaluation completion, and athlete status at a glance.
Pre-Eval
Which athletes have completed their pre-event self-evaluation.
Post-Eval
Which athletes have completed their post-event reflection.
Coach Feedback
Where the coach enters their evaluation of each athlete for this event.
9. Running evaluations
Evaluations are how development is tracked. They happen around each event — before, after, and from the coach. The questions come from the framework your team is following and change week by week.
The five categories
Every question in every evaluation maps to one of five development categories:
Technical
Ball skills, positioning, game craft
Physical
Strength, movement, stamina
Psychological
Mindset, resilience, confidence
Social
Teamwork, communication, respect
Personal
Effort, attitude, responsibility
Coach Feedback: what the coach sees
When a coach completes feedback for an athlete, they rate the athlete across the five categories. The app then shows a breakdown of Strengths (the highest-scoring categories) and Focus Areas (the areas to work on), plus specific development prompts pulled from the framework for that week.
Athlete view
Athletes see their evaluation history in the PERFORM tab. The athlete dashboard shows total events attended, evaluations completed, and their average score. When coach feedback is released, athletes see their strengths and the areas to focus on — framed as development guidance, not a grade.
Average score: The athlete's overall score (e.g. 2.4/5 shown in the app) is a rolling average across all completed Coach Feedback evaluations for the current period. It is visible to the athlete and to their coach.
The four rooms
SHOT Clubhouse is organised into four sections — accessible from the icons at the bottom of every screen.
Clubhouse
Your team home. Squad list, club announcements, and team information. This is where you land when you open the app.
Locker
The club shop. Kit, merchandise, and products from your club. Browse and order from within the app.
Perform
Training, matches, and evaluations. Everything related to athlete development lives here. This is the core of the app for coaches and athletes.
Pulse
Content, news, and live scores. Articles, highlights, and what's happening across the sport you follow.
For coaches
Coach
As a coach, SHOT Clubhouse is your session-to-session development tool. Here is the full picture of what you do and when.
Before the season
1
Create your club and team
Set the club name, team name, sport, and age group.
2
Select your framework
Play 2025 for young or beginner groups. Foundation or Development for more experienced athletes.
3
Switch on the evaluation types you want
Pre-Eval, Post-Eval, and/or Coach Feedback. You can start with just Coach Feedback if self-evaluation feels like too much for your group at first.
4
Invite your squad and any assistant coaches
Share the invite link. Confirm everyone shows as Active before your first session.
Each week
1
Create and publish the event
Set the date and type. The framework week and questions auto-populate.
2
Check attendance on the event dashboard
See who has confirmed, who has pre-evaluated, and who is yet to respond.
3
Complete Coach Feedback after the session
Rate each present athlete across the five categories. Add specific development notes if you want to. Tap the Coach Feedback tab on the event dashboard to begin.
4
Review the week's scores
The PERFORM tab shows a full summary once evaluations are complete.
For club administrators
Club admin
Club admins manage the top-level club account and have visibility across all teams within the club. One Sport Head can manage multiple clubs across multiple sports — a single account works for your football club, your netball programme, and anything else you run.
Key responsibilities as a club admin:
✓
Create and manage teams within the club
Each team has its own coach, squad, framework, and event history.
✓
Add and remove coaches
Coaches are assigned to specific teams. A coach can manage multiple teams.
✓
Set club-wide settings
Club name, sport, and admin access controls are managed from the club settings screen.
For athletes
Athlete
As an athlete, your SHOT Clubhouse experience lives in the PERFORM tab. Everything tied to your development — your evaluations, your history, and your team events — is there.
What you see
A
Athlete dashboard
Shows your team name and club, your total events, total evaluations, and your average score. The dashboard surfaces incomplete evaluations you still need to do and upcoming events.
B
Tabs: Spotlight, Events, History, Team
Spotlight is your current state. Events shows upcoming sessions and matches. History shows past events and your previous scores. Team shows your squad.
C
Completing an evaluation
When an event is published, you will see a prompt on your dashboard. Tap the event and complete the Pre-Eval before the session and Post-Eval afterwards. The questions come from your team's framework for that week.
D
Viewing Coach Feedback
Once your coach has submitted feedback for an event, you will see your Strengths, Focus Areas, and specific development guidance on the event's Coach Feedback tab.
For parents — child under 13
Parent · Under 13
If your child is under 13, their SHOT Clubhouse account is managed through you. You create and control the account — your child does not have independent access.
1
Download the app and create your own account
Use your own email address — not your child's. You are the account holder.
2
Follow the invite link from your child's coach
The coach will share a link with you directly. Tap it while logged in to join the team as a parent.
3
Set up your child's profile
Enter your child's name and details. Their profile is linked to your account.
4
View upcoming events and RSVP
You can see your child's training sessions and matches, confirm attendance, and view coach feedback once released.
Safeguarding — under 13: Athletes under 13 do not receive a separate login. All access is through the parent account. Coach feedback is visible to the parent. Self-evaluation (Pre-Eval and Post-Eval) may be completed by the parent on behalf of the child, or disabled entirely by the coach for this age group.
For parents — child aged 13 to 18
Parent · 13–18
Athletes aged 13 to 18 can have their own account with their own login. As a parent, you can still be linked to your child's account and see their activity — but your child manages their own profile and evaluations.
1
Your child creates their own account
They sign up with their own email and receive their own invite link from the coach.
2
A parent link can be added
The coach or club admin can link a parent account so you receive the same event notifications and can view coach feedback. Ask your coach to set this up.
3
Your child completes their own evaluations
Pre-Eval and Post-Eval are done by the athlete. You can see the outcome but cannot complete them on their behalf.
Coach feedback visibility: For athletes aged 13–18, coach feedback is visible to both the athlete and (if linked) the parent. If you are not seeing feedback you expect to see, ask your coach to check the sharing settings for the team.
For adult athletes (18+)
Athlete · 18+
Adult athletes have full independent access. Your account is entirely your own — no parent link required.
1
Create your account and join your team
Sign up with your own email and follow the invite link from your coach.
2
Complete evaluations for each event
Pre-Eval before training or a match. Post-Eval after. Coach Feedback is visible to you once submitted.
3
Track your development over time
Your PERFORM history builds a picture of your progress across the season. Use it to identify patterns in your strengths and areas to work on.
For fans and supporters
Fan
You do not need to be a coach or athlete to be on SHOT Clubhouse. If you follow the sport, support a club, or want to stay close to what a team is doing, your Sport Head is the place to start.
1
Create your Sport Head
Download the app, sign up, and set your unique handle and avatar. Choose the sport you follow.
2
Follow clubs and stay up to date
Use PULSE to follow the sports and clubs you care about. Live scores, news, content, and highlights — all in one place.
3
Stay connected to your sport
The same Sport Head that athletes and coaches use is yours — so if your role changes in the future (coaching a team, joining a club), your identity is already there.
What's next?
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Common questions from coaches, parents, and athletes answered in one place.
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What's live, what's in progress, and what's coming next.
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Can't find what you need? Contact the team directly.
